Services are less about what I do and more about the goals your company has identified as priorities.
In general, all clients want to achieve:
increased sales
decreased costs
productive, engaged teams that work well together
More than that, though, I find that clients have a certain psychographic that binds them together, and to our work:
A desire to craft exquisite experiences for both customers and employees
A commitment to people-first organizations
That said, we do offer specific services that are customized according to client goals.
Customer Acquisition and Customer Experience
Using the Magnetism Factor Customer Experience process, we combine both art and science to craft customer acquisition strategies and then deploy them across platforms that may include: marketing websites, customer service, sales teams (phone, email, in person), retail sales staff, outbound marketing and sales, and inside sales.
The goal is typically always the same: increase revenues. The pathway to get there is unique to each company, but many of the milestones along the way are similar.
Talent Acquisition and Employee Experience
We like to say that if you want good CX, you have to have good EX. Not every leader wants to hear that, but we find that when companies prioritize employees, better CX and higher sales numbers are soon to follow.
Our EX model follows a similar structure to the CX model but with one crucial difference: we center the target employees (current or desired in the future). So few companies do this that making just a few tweaks to how you engage them- and it’s not just taco Tuesdays and a foosball table- can make a huge difference in your recruiting, productivity, and team dynamics.
Sales Team Training
Just one component of solid customer experience, we occasionally break out this piece of the entire Magnetism Factor CX model and teach it to B2B or B2C sales teams.
C-Suite and Leadership Consulting
Sometimes it’s nice to have an outside set of eyes and ears. Sometimes you need a buffer as you navigate difficult transitions. And sometimes you just need someone to tell you what you already know.
Perhaps the most amorphous of our services, c-suite dynamics and leadership consulting can take many forms and span all kinds of internal and external challenges. This lack of specificity makes it hard to say, “Hey, let’s work together.”